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Dan Kennedy he is the author of a book called "Prospecting Sucks" and he's well known within the ranks of the Multi-Level Marketing people. He sells his book for just under 20 bucks and claims that he sells over a million dollars a year of his marketing books. Since he specializes in Multi Level Marketing, he is not the Internet expert you may be hoping for, but he is great at advising on how to write 'hot' or 'killer' copy and get a super response rate.
Six of Dan's books are available in bookstores and in his seminars he has spoken to over 200,000 people a year often with other speakers Zig Ziglar, Tom Hopkins, Jim Rohn, and Brian Tracy.
He claims to be able to teach us how to eliminate 'cold prospecting' and to build our businesses without the prospecting drudgery has a newsletter he calls the "No B.S. Newsletter which you can join for a fee of $149.00.
Kennedy's expertise is not how to get listed in the search engines, but how to attract people to your product by writing excellent copy.
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